Blog Archives - Page 7 of 21 - Sonder
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Much like Jane Austen’s novel back in the 19th Century, we have a Sense and Sensibility predicament in media right now. With the likes of Google and Apple recently making their phone screens less addictive, marketers will have to drop the romantic notion that they can...

In case you missed it, GDPR is now enforceable as of last Friday. You probably knew it was coming, because your inbox may have experienced an explosion of “We’re Changing our Privacy Policy” emails. Whilst GDPR will affect different business in different ways, all businesses...

A bit of Sonder chest-beating this week. Two organisations which can each justifiably claim to be veterans of owned media leverage and have some of largest owned media channels in the country, have recently started working with us to leverage their assets even further. Thereby...

We learned at a young age that wishing for something nasty to go away didn’t necessarily make it go away. The annoying little brother, homework, green vegetables, they all stuck around despite our desire for them not to. So to adblocking: advertisers have been putting...