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Connect

There’s a certain irony to cosmetics marketing. All the focus appears to be on the external, (highly) visible, outward facing subterfuge. Be it the models, the evocative imagery, the glossy magazines, the fashion or, of course, the celebrities.  And all of these paid communications are...

This week at Sonder we’re tapping into our inner-hippie, cleansing our chakras with a wire brush, zoning-in and, most importantly, getting in tune with the seasons.  We all know them – Summer, Autumn, Winter and of course Spring, which, for those of us in the...

Huge budget, magnetic leading man, visionary director, action a plenty and seamless special effects.  All the makings of a brilliant action movie. So why is the latest Jason Bourne movie so brain numbingly dull? If you haven’t seen the movie, it basically starts with an action...